Friday, May 27, 2011

Gulf Coast: Clean Beaches, Great Food, Amazing Fishing

The team here at Compass Media stumbled onto this article today by travel writer John Rosenthal. He writes about his recent trip to the Gulf coast and it confirms what we see here every day, as residents of Gulf Shores, AL.

Beaches

"The good news for 2011," Rosenthal says, "is that...on beaches from Naples to Biloxi, the only oil visitors will see is in a Hawaiian Tropic bottle." He also quotes Dr. Stephen Leatherman, a professor of Coastal Sciences at Florida International University who is also known as "Dr. Beach" for his annual rankings of the world's top beaches. "It’s remarkable," he says. "Everything has evaporated or been eaten by the bacteria-eating organisms."

Seafood

Seafood is also clean, safe, and abundant. According to Don Boesch, president of the University of Maryland’s Center for Environmental Science and a member of the National Oil Spill Commission, the Food and Drug Administration (FDA) and the National Oceanic and Atmospheric Administration (NOAA) have subjected Gulf seafood to numerous tests since the spill.

“It’s the safest, most rigorously tested seafood you can buy,” said Boesch, who said he eats not only fish from the Gulf, but also shrimp, clams, crabs and oysters. “I made a special point of eating half a dozen raw oysters on my last visit,” he said. 

Fishing

If you like to fish, there may never be a better time in your lifetime to book a Gulf fishing trip. Throughout the Gulf, fishing reports are extremely positive with fishermen experiencing lots of action and often catching their limits of large fish within the first hour of fishing.

"The suspension of fishing activity in 2010 caused populations to come back even stronger in 2011," said Daryl Carpenter, President of a charter fishing association.

A Great Time to Go Back

I saw it with my own eyes, Rosenthal writes. "The Gulf is a perfectly safe place to vacation."

It's time to go back to the Gulf. There are great deals on beautiful condos, clean beaches, great seafood, and amazing fishing.

Happy Memorial Day weekend, everyone!

Friday, May 20, 2011

Compass Media Turtle Team Reports First Seaturtle Sighting

Photo by Orange Beach Fishing Charters
UPDATE 5/20/11! See below.

The Compass Media Turtle Patrol has been diligently walking our sections of the beach in the early mornings for the last couple of weeks without locating evidence of any seaturtle nests yet. There have been no reports of nesting activity by any of the other Share the Beach participants, either. 

But we know the turtles are moving in because of this sighting (pictured) shared this week by Orange Beach Fishing Charters on Facebook. 

Thanks for sharing this awesome pic! The turtles are moving nearer to shore and we expect to have nests soon.

Stay tuned for more news and pics.

UPDATE 5/20/11: We just received word that the first official seaturtle nest of the season has been confirmed by Share the Beach's team in Ft. Morgan, AL. Way to go Ft. Morgan!

Monday, May 16, 2011

Facebook Ads on Wall: FAIL?


Facebook "instant ads" FAIL?

We've know for a while that Facebook has been testing what it calls "instant ads" - a system that theoretically serves up contextually targeted ads based on user-provided content for status updates and wall posts.

For example, if a User posts "I think I'll order pizza for dinner” as a status update, a Domino’s ad could be instantly served- up to that User.

Setting aside for a moment whether or not Facebook Users' will accept this new intrusion into their online ecosystem, we'd have to agree that such a capability will have high appeal to advertisers.

If it works.

This morning, after one of our associates posted a "Happy Birthday" message on his spouse's wall, she was treated to an ad for a HDMI -to- DVI Video Cable from Staples.

Either Facebook's contextual targeting is off - which is not good - or it somehow knows that she might actually need just such a cable - which is scary.

What do you think?